Privacy terms

UPGR8 OÜ is determined to protect the privacy of its customers and users. Accordingly, we have prepared this Privacy Policy addressing the collection, use, disclosure, sharing and storage of our clients’ data. Our activities on the Internet are consistent with all the relevant activities and applicable European Union legislation and the laws of the Republic of Estonia. Please take a moment to examine our privacy policy.

Collection and use of personal data

Personal data are data collected by UPGR8 OÜ under a contract concluded with an individual or in order to contact the individual.
The personal data of loyal customers may be collected in the following ways:

  • when providing contact information (including your name, social security number, postal address, phone number, e-mail address, preferred contact method) on our website or elsewhere (e.g. stores)
  • when using the website from the customer’s account information or through cookies
  • when making a purchase or order in our store or e-store when storing a person’s contact data or data regarding purchase preferences (UPGR8 OÜ may ask you to voluntarily provide personal data and personal information in certain areas of the website. The required personal data may include name, address, postal code, e-mail address, telephone number and other data)
  • when submitting an application for installment payments.

The collection of other data

We also collect impersonal data, i.e. data that cannot be linked to any one person (gender, age, language preference, location). We may also collect aggregated data about customer activity in our stores and on our website. This data is consolidated and used for providing useful information to our customers, and also for determining which parts of the website, products and services are the most attractive. Aggregated data are considered impersonal in this privacy policy.

Use of personal data collected

We can use the collected personal data to inform customers of product news, campaigns and future events of UPGR8 OÜ. Customers who do not want to receive newsletters or notifications of products that may interest them can remove themselves from the mailing list at any time. We use the collected personal data to deliver the goods and fulfil our obligations to the customer.
To ensure better services for customers, UPGR8 OÜ has the right to share information about particular users with third parties that provide services to UPGR8 OÜ and are required by contract to ensure the confidentiality of any shared data. Third parties can, for example, be our partners who are responsible for transporting items sold in our online store or providing hire-purchase services.

UPGR8 OÜ has a personal data controller, UPGR8 OÜ transfers the personal data necessary for making payments to the authorized processor Montonio Finance UAB, Telia Eesti AS, Inbank AS, TF Bank AB Eesti branch, ESTO AS, Swedbank AS or Avarda.

Alteration of personal data collected

The personal data collected to identify and contact the customer can be viewed, changed and supplemented in the ”Billing data” section of our website.

Protection of personal data

UPGR8 OÜ takes all precautions (incl. administrative, technical, and physical measures) to protect customers’ personal data. Only authorised persons have access to personal data for making alterations and processing the same.


The personal data received from your visits to UPGR8 OÜ e-shop and making purchases is considered as confidential information. The use of an encrypted bank data link guarantees the safety of the personal data and bank details of the person making a purchase.

Terms and conditions of privacy policy and amendments thereto
Upon using our website or filling out an application to become a loyal customer, you confirm that you have read these terms and conditions and agree to them. We retain the right to make any necessary changes to the general terms and conditions of the Privacy Policy and will inform all loyal customers of doing so.
If you have any questions or concerns about this Privacy Policy or data processing, please contact us at

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